Northeast Ohio Summit on Alumni Engagement

Dec 01
Campus Events

Northeast Ohio Summit on Alumni Engagement

  • December 1, 2017
  • 8:30 AM

For professionals who work to advance alumni engagement in our programs, services, institutions.

Sponsored by the Cleveland State University Alumni Association in partnership with Kent State University Alumni Association

Supported by the CASE V Venture Fund

Participate in this day-long conference designed to explore the changing environment of alumni engagement in our different types of institutions (comprehensive universities, community colleges, private K-12, health care organizations, associations, etc.), and to maximize our effectiveness in the programs and services we provide.  Learn best practices from the field and from one another. Bring samples of effective programs from your shop to share with others. Learn diverse strategies from the multiple organizations participating.

Tentative Schedule:

8:00-8:30 a.m.

Arrival and Continental Breakfast
Mather Mansion Lobby

8:45 a.m.                                

Welcome to the Symposium
Brian Breittholz, AVP Alumni Relations, Cleveland State University

9:15-10:05 a.m.                                   

Keynote Address: “The 10 Characteristics of a High-Performing Alumni Engagement Operation”
Chris Vlahos, Senior Consultant and Principal, Marts & Lundy
Download Presentation Slides (PDF)

10:15-11:00 a.m.                    

Session Block I

Marketing Trends Impacting Alumni Programs
Kent Manson, Vice President of Brand Strategy, flourish

Working with Development to Achieve Mutual Goals
Jennifer Schuller, Vice President for Development and Alumni Relations, Hiram College
John Coyne, Director of Alumni Relations, Hiram College
Download Presentation Slides (PDF)

11:15 a.m.-Noon                     

Session Block II

Programming to Increase Engagement and ROI
Brian Breittholz, AVP Alumni Relations, Cleveland State University

Engaging Students and Alumni: Perspectives from High School, College and Beyond

Explore engagement strategies for high school and college students. Learn how University School and Cleveland State University engage future alumni while they are still on campus and after they’ve moved on.  We will discuss student programing and education, student giving initiatives, use of social media, networking opportunities, leadership giving for younger alumni, and keeping younger alumni connected to the institution.

Kathleen Piper, Manager of Alumni Relations, Cleveland State University
Lorie Hollington Smith, Associate Director of Advancement, University School
Kaitlin Heisler, Assistant Director of Alumni Engagement, University School

Implementing Strategies with Leadership Boards to Achieve their Potential
Chris Vlahos, Senior Consultant and Principal, Marts & Lundy

Noon-1:30 p.m.

Lunch and Panel Discussion
Moderated by Lori Randorf, Assistant Vice President, Kent State University

Lori Varlotta, President, Hiram College
Michael Thomas, Athletic Director, Cleveland State University
Steve Sokany, Vice President for Advancement, Kent State University
James Bailey, President, Kent State University Alumni Association
Donetta Monk, President, 1964 Society

1:30-2:30 p.m.                   


Reunions that Work
Carla Gall, Alumni Relations Coordinator, John Carroll University

Building Campus Partnerships

Creating a Philanthropic Culture: Perspectives from High School
Lorie Hollington Smith and Kaitlin Heisler, University School

Tech Talk for Engagement
John McCreery, Cleveland State University

Chapter Programming

Building the Volunteer Pipeline and Programs

Creating Admissions and Alumni Partnerships

Advancing Alumni and Athletics Partnerships

2:40-3:25 p.m.                    

Session Block III

Engaging Alumni through Volunteer Service Experiences
Emily Cole, Coordinator of Volunteer Programs, Cleveland State University
Julie Donahue, Director of Alumnae and Communications, Laurel School

Engaging through Storytelling
Ann McGuire, Director of Marketing and Communications, Ursuline College

Measuring Engagement
John McCreery, Senior Director of Alumni Programs, Cleveland State University
Anthony Fossaceca, Director of Advancement Marketing and Communications, Cleveland State University

3:30-4:15 p.m.                   

Session Block IV

Social Media and Digital Engagement
Vince Slomsky, Associate Director, New Media Communications, Kent State University

International Alumni Relations
Carrie Circosta, Director of Outreach and Engagement, Kent State University
Gustova Stille, Associate Director for International Programs, Kent State University

Thinking beyond Traditional Alumni Engagement Models
Mindy Stroh, Director of Alumni Relations, Cleveland Clinic
Marianne Crosley, President and CEO, Cleveland Leadership Center

Register TODAY.